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Health Food · Organic Market · Los Angeles

Erewhon Menu & Prices 2026: Smoothies, Hot Bar & Wellness Tonics

Full look at the Erewhon menu for 2026 — signature smoothies, wellness tonics, cold-pressed juices, the organic hot bar, and cafe offerings. Erewhon is LA's ultra-premium organic market and cafe, famous for celebrity smoothie collaborations (Hailey Bieber's Strawberry Glaze Skin Smoothie, Kendall Jenner's Moon Juice collab), adaptogenic elixirs, and a rotating organic hot bar. Prices are high by design — here's what you're paying for.

Multiple LA locationsCelebrity smoothie collabsCertified organicSmoothies from ~$15Vegan-friendly
Sample · $$$

Signature items

Hailey Bieber Smoothie$19
Matcha Latte$9
Green Goddess Juice$14
House Grain Bowl$18
Wellness Tonic$9
Jump to: Smoothies Tonics & juices Hot bar Most popular What's new Full menu Related restaurants FAQ
Quick answers

Common Erewhon questions, answered

The four things people most often search about Erewhon — answered at a glance.

Most viral item
Hailey Bieber Strawberry Glaze Skin Smoothie ~$19

The collab that made Erewhon a national name in 2022. Strawberry, coconut cream, collagen, sea moss, lion's mane.

Most popular daily order
Matcha Latte or Green Goddess Juice $9–$14

The matcha latte with oat milk is consistently Erewhon's highest-volume cafe order for everyday customers.

Best value option
Organic Hot Bar (by weight)

The hot bar is the most practical price-per-calorie option at Erewhon. A full meal can be assembled for less than a large smoothie.

Cheapest item
Chlorophyll Water ~$5

Filtered water with liquid chlorophyll and lemon. The lowest-priced item at the wellness counter.

Signature smoothies

Most popular Erewhon smoothies, ranked

Erewhon's smoothie bar is the brand's most famous offering. Celebrity collaboration smoothies rotate regularly; house blends stay on the menu year-round. Prices are widely-documented estimates.

  1. 1Hailey Bieber Strawberry Glaze Skin SmoothieThe viral collab. Strawberry, coconut cream, collagen, sea moss, lion's mane mushroom.~$19
  2. 2Kendall Jenner Moon Juice Collagen SmoothieVanilla almond milk, coconut water, collagen, adaptogens, banana.~$20
  3. 3Coconut Cloud SmoothieYoung coconut, mango, pineapple, plant-based collagen. Crowd favorite.~$18
  4. 4Cacao Adaptogen SmoothieCacao, almond butter, banana, mushroom blend, Medjool dates.~$18
  5. 5Chlorophyll Greens SmoothieCelery, cucumber, spirulina, lemon, ginger. The go-to green blend.~$17
  6. 6Pitaya Dragon Fruit BowlPitaya, banana, coconut milk, granola, bee pollen.~$16
Wellness tonics & juices

Erewhon tonics, shots & cold-pressed juices

Beyond smoothies, Erewhon's wellness counter offers adaptogenic tonics, immunity shots, and a juice bar. These are typically less expensive than the full smoothies while still carrying premium functional ingredients.

Organic hot bar

Erewhon's organic hot bar & prepared foods

The hot bar is Erewhon's most practical offering for a full meal. Priced by weight, it rotates daily with organic, largely plant-forward options. This is where you'll find the best price-per-calorie value on the menu.

Every Erewhon location runs a full organic hot bar that rotates daily. Typical options include a grain of the day (farro, brown rice, or quinoa), two or three roasted vegetable dishes, a legume preparation (lentils, chickpeas, or black beans), one or two soups, a house salad bar, and a protein option (typically herb-roasted pasture-raised chicken and a fish or salmon option).

The hot bar is priced by weight at the counter. It is the most accessible price point at Erewhon for a full meal — a satisfying plate generally runs between $14 and $20 depending on what you choose and how much you take.

Hot bar offerings change daily and vary by location. Confirm availability at your specific store.

  • Grain of the day: farro, brown rice, or quinoa base
  • Roasted vegetables: turmeric cauliflower, broccolini, root veg
  • Legumes: lentil dal, spiced chickpeas, black beans
  • Soups: bone broth, lentil, miso, seasonal vegetable
  • Proteins: herb-roasted pasture-raised chicken, salmon
  • Salad bar: rotating organic salads and dressings
What's new at Erewhon in 2026

Seasonal, rotating & new offerings

Erewhon's menu evolves constantly with seasonal ingredients, new celebrity collab smoothies, and expanding wellness categories. Below are the current and recent highlights.

Seasonal

Collab Smoothie (rotating)

Erewhon launches new celebrity collaboration smoothies multiple times per year. Each collab runs for a limited window; a portion of proceeds typically benefits a cause. Check @erewhon on Instagram for the current active collab.

$18–$22
Seasonal

Seasonal Hot Bar Specials

The hot bar menu rotates seasonally. Spring and summer typically feature grain bowls with stone-fruit salsas and fresh herb dressings; fall and winter bring root vegetable roasts and warming broths.

Wellness

Adaptogens & Functional Boosters

Erewhon's wellness counter regularly introduces new functional ingredients as they enter the mainstream market. Recent additions have included sea moss gel, tremella mushroom, and spermidine supplements as add-in boosts to smoothies and tonics.

New

Ready-to-Drink Tonic Line

Erewhon has expanded its branded take-home tonic bottles available in the refrigerated section. These mirror popular in-store tonic recipes in shelf-stable or refrigerated formats.

Permanent

Organic Hot Bar (daily rotation)

The hot bar has been a cornerstone of the Erewhon in-store experience since the brand's LA expansion. Available at every location daily from opening.

Browse by category

Explore the Erewhon menu

All menu categories with item counts.

Full menu

Erewhon menu items (with documented prices where available)

All categories below. Prices are shown where they are well-documented in press and customer reports. Items without consistent public price data are listed without a price.

About Erewhon pricing. Erewhon does not publish an official online menu with prices. Prices shown are based on widely-reported press coverage, social media, and customer documentation as of May 2026. Erewhon pricing varies by location and can change with ingredient costs and seasonal sourcing. Confirm current prices at your local Erewhon store or at the register.
Price comparison

How Erewhon compares to other healthy dining options in LA

Erewhon is the most premium tier in the health-food dining category. Here is how it stacks up against the closest alternatives for similar food types.

CategoryErewhonSweetgreenTrue Food KitchenPanera Bread
Signature drink / smoothie$17–$22N/A$9–$12$5–$7
Grain bowl / entree$16–$22$12–$15$14–$18$10–$13
Cold-pressed juice$10–$14N/A$7–$9N/A
Wellness tonic / shot$5–$9N/A$4–$6N/A
Coffee latte$9–$10N/A$5–$7$4–$6
Price positioning$$$$$$$$

Prices are approximate ranges based on publicly documented pricing for each brand as of May 2026. Erewhon prices are widely-reported estimates; other brands reflect national average pricing.

Dietary guide

Vegan, gluten-free & allergy-friendly picks at Erewhon

Erewhon's menu is unusually friendly to a wide range of dietary preferences. The vast majority of smoothies, juices, and tonics are vegan as ordered or vegan with a plant-milk substitution. The hot bar typically has multiple vegan and gluten-free options daily.

Erewhon also carries one of the largest selections of certified-organic, allergen-labeled packaged foods in Southern California, making it a destination for shoppers with specific dietary restrictions.

Always confirm ingredient details with staff, especially for severe allergies. Preparation areas are shared.

  • Vegan smoothies: nearly all, with plant-milk options
  • Gluten-free baked goods: labeled; banana bread, energy balls
  • Hot bar vegan: grain bowls, roasted veg, legume dishes daily
  • Dairy-free lattes: oat milk, coconut milk, almond milk standard
  • Nut-free: check individual items; many blends use nut milks
  • Keto-friendly: some options; hot bar protein + vegetables
About Erewhon

From natural food co-op to LA's most talked-about wellness market

Erewhon was founded in 1966 in Boston by Aveline and Michio Kushi as a natural foods store rooted in macrobiotic principles. The Los Angeles location opened in the 1970s and was eventually transformed into the luxury organic market experience the brand is known for today under the ownership of Tony Antoci, who acquired the brand in 2011.

Under Antoci's ownership, Erewhon expanded to multiple LA locations and built its identity around three pillars: ultra-premium organic grocery, a smoothie and juice bar that became a celebrity destination, and a curated wellness product selection that introduces shoppers to emerging health food categories before they reach the mainstream. The celebrity smoothie collaboration model, popularized by the Hailey Bieber partnership in 2022, became a blueprint for the brand's ongoing marketing strategy and put Erewhon on the global cultural map.

Today Erewhon operates across Los Angeles with stores in Silver Lake, Venice, Calabasas, Pacific Palisades, Studio City, Culver City, Santa Monica, and Brentwood. It remains Los Angeles-only.

1966Founded
8+LA locations
$$$Price tier
100%LA-based
Common questions

Erewhon menu — frequently asked questions

Quick answers to the questions people most commonly search about Erewhon prices, celebrity smoothies, the hot bar, and what makes the brand worth (or not worth) the premium.

How much is the Erewhon smoothie in 2026?

Erewhon smoothies typically range from $15 to $22 depending on the blend and any celebrity-collab premium. The viral Hailey Bieber Strawberry Glaze Skin Smoothie is one of the most documented, widely reported at around $19. Celebrity collaboration smoothies tend to carry a premium of $2–$4 over standard house smoothies. Prices are set by store and rotate with new collab launches.

Why is Erewhon so expensive?

Erewhon prices reflect a combination of factors: all products are certified organic or meet strict quality standards, ingredients include premium adaptogens and superfoods (sea moss gel, lion's mane mushroom, collagen peptides), prepared foods are made fresh in-house daily, and the brand operates in high-cost Los Angeles real estate. The smoothie bar uses whole-food ingredients rather than powder bases, which drives cost. The brand is also positioned as a luxury wellness destination, not a value grocery chain.

What is Erewhon famous for?

Erewhon is famous primarily for its celebrity smoothie collaborations — the Hailey Bieber Strawberry Glaze Skin Smoothie became a viral moment in 2022 and put the brand on the national map. Beyond smoothies, the brand is known for its organic hot bar, curated premium grocery selection, cold-pressed juices, wellness tonics with adaptogenic ingredients, and its status as a celebrity sighting location across its Los Angeles stores.

How many Erewhon locations are there?

As of 2026, Erewhon operates multiple locations across Los Angeles, CA, including stores in Silver Lake, Venice, Calabasas, Pacific Palisades, Studio City, Culver City, Santa Monica, and Brentwood. The brand has remained Los Angeles-only, though expansion has been discussed. Use the official store locator at erewhonmarket.com for current locations and hours.

Is Erewhon open to the public?

Yes. Erewhon is a public retail market and cafe — no membership is required to shop or order from the smoothie bar, juice bar, or hot bar. Anyone can walk in and purchase. Hours vary by location; most stores open between 7–8 AM and close between 9–10 PM daily.

What are the vegan options at Erewhon?

The vast majority of Erewhon's smoothies, juices, and tonics are vegan or easily made vegan (substituting plant milk). The hot bar rotates but typically includes multiple vegan grain bowls, roasted vegetables, and plant-based soups daily. Vegan baked goods are available. The grocery section carries one of the largest curated selections of vegan and plant-based packaged products in LA.

Does Erewhon have a hot bar?

Yes. Every Erewhon location features an organic hot bar priced by weight. The daily rotation typically includes grain bowls, roasted seasonal vegetables, legume dishes, herb-roasted proteins (chicken, salmon), soups, and a salad bar. The hot bar is refilled throughout the day and is one of the most practical options for a prepared meal at Erewhon without ordering from the smoothie bar.

What celebrity smoothies has Erewhon done?

Erewhon has collaborated with a long list of celebrities on signature smoothies, including Hailey Bieber (Strawberry Glaze Skin Smoothie), Kendall Jenner (Moon Juice Collagen Smoothie), Olivia Rodrigo, Chrissy Teigen, Bella Hadid, and many others. Collaborations rotate periodically; a portion of proceeds from each collaboration typically benefits a charity or wellness cause chosen by the celebrity. Check Erewhon's Instagram for the current active collaboration.

Is Erewhon worth it?

That depends entirely on your priorities. If you are looking for the cheapest grocery or meal option in Los Angeles, Erewhon is not it. If you are looking for certified-organic, hard-to-find wellness ingredients, a curated prepared foods bar, and an experience-driven brand, Erewhon has a loyal following for a reason. The smoothies in particular have a reputation for using whole-food ingredients and functional supplements that most juice bars do not stock. Most customers treat Erewhon as an occasional treat rather than a daily grocery stop.

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